Riverside is proud to support Cancer Research UK. We selected Cancer Research UK as our corporate charity in September 2014, pledging to raise £60,000 over two years. In just 16 months we surpassed this target, and are now on course to achieve £100,000 by the end of September 2017, with over £85,000 raised to date.
At Riverside we adopt a three-layered, strategic approach to corporate fundraising, bringing together staff volunteering, awareness raising and monetary contributions.
We support our activity and raise awareness of health and wellbeing issues with regular communication to colleagues and other stakeholders. This is via a range of channels including Riverside’s website, weekly e-bulletins and Yammer.
With so many lives being affected by cancer, over the past three years colleagues from across the Group have really entered into the spirit of fundraising for such an important cause. From cake sales, raffles and dress-down days to sponsored runs, dragonboat racing and abseiling, colleagues have embraced the challenge to help beat cancer sooner.